Our exclusive partnerships and relationships have enabled Livewire to create a unique global game advertising marketplace with access to over 250 PC, console and mobile games
Gaming Audiences by Livewire
Livewire’s gametech products include 24 gaming audience segments that are 100% cookie free from opt in devices, allowing location, demographic and behavioural data, available for activation across Amobee, Pubmatic, TTD and Xandr.
Real Time Measurement
We have created a Gaming Maturity Index (GMI), an awesome piece of gametech that measures activations and cross device campaigns, showing in-flight sentiment and engagement.